Press Release - For Immediate Release
Electronic Payments Offers Free Contactless Readers to Merchants, Partners With MasterCard®
Southampton, New York - March 17, 2006 - Electronic Payments, Inc. (EPI) has been a pioneer in the arena of competitive ISO/MLS programs and service offerings designed to help grow its ISO offices. In its continuing efforts to enhance service to its ISOs and MLS, Electronic Payments is announcing an addition of a contact less card reader as a part of its Free Equipment program.
Since October 2004, EPI has provided ISOs with a Free Terminal and also added the placement of a Free 3DES Compliant Lipman Pinpad as well. Now, with the addition of a contact-less card reader, EPI is emerging as a leader in Free Equipment programs. The ISO and MLS community will be able to target quick service, movie theatre, gas station, restaurant, deli, convenience, supermarket, and other popular consumer locations with the implementation of a contactless reader at the point of sale, and this program is available on a nationwide basis.
Contactless payments are a new type of proximity payments program. It allows consumers to make purchases without having to hand over or swipe a payment card. To make a payment, the consumer simply taps their card or device on to an EPI Contactless Reader. The details are read from the card or device using the wireless proximity interface and a standard credit card payment transaction is then performed.
This service is ideal for those environments where speed and convenience are valued; for example, fuel pumps, quick-service restaurants (QSRs), drive-thrus, convenience stores, vending machines, and toll booths. Electronic Payments has partnered with MasterCard® International to provide incentives to merchants wishing to add contactless payments to their processing systems.
CEO, Michael Nardy says "I think contactless payments is a great lead-in for many merchant locations and I would like a reader in most retail businesses that our ISOs sign up. It will be the next trend in the merchant service industry and I am glad that EPI and MasterCard® have once again led the way before any other ISO in offering this program."
Director of Marketing
(800) 966-5520 ext. 286
About Electronic Payments
With “Innovation through every transaction™”, Electronic Payments has distinguished itself as one of the fastest growing and highly regarded privately held payment and transaction processing companies in the United States. Electronic Payments currently serves businesses in all industry types and acquires new businesses through a network of agent banks, sales agents and independent sales offices (ISOs). Visit www.electronicpayments.com for additional information or visit www.bankcardprogram.com to learn more about our ISO and MLS programs.